MURTAGH
by Christopher Paolini
Christopher Paolini's highly-anticipated addition to the World of Eragon, Murtagh, was an immediate bestseller. Campaign visuals focused on the epic and cinematic nature of the story. Featured here:
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1 - Publishers Weekly eBlast
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2 - New York Times Book Review Print Ad
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3 - New York Comic-Con 2023 Program Ad
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4 - New York Comic-Con 2023 Penguin Random House Booth Graphics
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5 - Floor Display
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6 - Account-Specific Pre-Order Static Social Images
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7 - Countdown Static Social Images
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8 - On-Sale Static Social Images
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9 - Amazon A+ Content
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10 - Christopher Paolini / Murtagh Style Guide
Role: Team Lead / Sr. Art Director
Designers: Michael C., Mike R., Mark P.
Marketers: Jules K., Regina A.,
For: Random House Children’s Books / Alfred A. Knopf
Date: 2023
Type: Print and Digital Collateral
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Art © 2023 by John Jude Palancar. Map art © 2023 by Christopher Paolini. Composite art © 2023 by Adobe Stock.